NARIP to Hold “Bands, Brands & Beyond” Expo on Monday, 11/15

November 12, 2010 by  

On Monday, November 15th, NARIP, the National Association of Record Industry Professionals will present the “Bands, Brands & Beyond Expo”, being held from 9:30 AM – 7:00 PM at Cardozo Law School in NYC.

NARIP brings "Bands, Brands & Beyond" to NYC on Monday, 11/15

The theme throughout this intensive expo will be “Connecting Consumers With Brands Through The Emotional Power of Music”, focusing on the successful matching of artists/music with advertising and marketing, resulting in win/win deals.

The success of The Black Eyed Peas’ brand association with Samsung, BlackBerry, Bacardi, Apple and Target is one example that will closely examined. A long list of  industry experts will lead attendees through case studies and other in-depth material.

Visit here for the full breakdown on NARIP’s NYC expo.

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