Audio Underground Roadshow Wrap-Up + Pics!
As promised, we spent this past Saturday afternoon at SAE in Herald Square at the Audio Underground Roadshow, a new series of demo/meetups with high-end audio manufacturers, presented by TransAudio Group.
The day’s theme was “Analog Audio in a Digital World”, and between the Mark Hornsby-led demo sessions on tracking and processing via select analog hardware (see below), Allen Farmelo‘s thought-provoking presentation on “Analog Commitment in the Age of Undo”, and inventor-led one-on-one demos, attendees were fully immersed in the sounds, science, philosophy and benefits of analog equipment for the modern studio.
Allen Farmelo presenting an argument for analog consoles
Beyond the main presentation room, analog gear designers were setup in individual studios running one-on-one demos as well. That is, Geoff Daking showing the Daking Audio Mic Pre 500, Jon Erickson showing the A-Designs NAIL and EM-EQ2, David Bock showing the Bock Audio 241 tube microphone, Jesper Bo from Denmark with the Tube-Tech SMC2B multi-band compressor and Jesse Anderson showing the Chameleon 581 mic pre.
Alto Music sponsored the After Party, where the conversation continued over Brooklyn Brews and snacks.
Farmelo’s talk made a really compelling case for analog consoles and gear for the short-term time- and long-term cost-benefits. To paraphrase, if you put the time in to have a vision and solid plan for tracking a record, a thorough understanding of your gear, and proven chains, mixing can be a breeze. Projects can stay on time and budget. Clients are happy. Engineers are happy.
Check out Justin Colletti’s reflections on the presentation. Go see Allen Farmelo talk next time you have the opportunity. We’ll do our best to make sure there’s a next time.
And for more on any of the gear that was demoed by A-Designs, ATC, Bock Audio, Chameleon Labs, Cranesong, Daking, GML and Tube-Tech, visit http://www.transaudiogroup.com.
Here are some photos of the day!
Tube-Tech’s Jesper Bo
A-Designs’ Jon Erickson (right) with an Audio Underground guest.
Jesse Anderson showing Chameleon Labs’ new 500 series mic pre
Geoff Daking (left) with producer/engineer John Siket
Producer/engineer Mark Hornsby leading the tracking demo session
Alto Music founder Jon Haber with Tube-Tech’s Jesper Bo
Allen Farmelo and the argument for (analog) channel strips
Engineer/producer and DIY gear builder Ben Lindell is liking the A-Designs EM-EQ2
Hornsby running live vocal tracking session/demo
Farmelo’s room
The winner of the Bock 195 mic! (l-r) Karen Dunn, David Bock, winner Christian Polley and TransAudio Group founder Brad Lunde.
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