Event Alert: SoundCtrl Asks “What is Your Social Music Currency?”

social_media_week_logoAs part of Social Media Week, SoundCtrl will host the panel discussion “What Is Your Social Music Currency?” tomorrow, February 3, from 6:00 – 8:30 PM. Panelists include The Roots drummer ?uestlove, Andrew Katz, Senior Marketing Manager for PepsiCo, and Marisa Bangash, co-founder of Uncensored Interview.

Moderated by James Andrews, co-founder of BeEverywhere.tv and TheKeyInfluencer.com, the panel will take place at the Never Can Say Goodbye Exhibition in the former downtown Tower Records building.

The panel will discuss the bartering of social media currencies amongst artists, corporations, and labels, and try to figure out exactly who it is that can be successful in boosting popularity and adding new revenue streams.

Social Media Week is an international, week-long conference designed as a series of localized events seeking to advance the use and understanding of social media. In addition to New York, events will be held in Berlin, London, San Francisco, São Paulo, and Toronto.

SoundCtrl, the organizer of Wednesday’s event, is a network of digital media professionals focused on advancing the music industry through the power of the social web.

The host of Wednesday’s panel, Never Can Say Goodbye, is an exhibition by the non-profit arts organization No Longer Empty which seeks to remember Tower Records as a place where musicians and fans could meet and hang out, while also recognizing the changes in the music industry that have caused such stores to dwindle in number. “What Is Your Social Music Currency?” will be the space’s second panel in as many weeks, having hosted “Discs To Downloads” last Tuesday, 1/26. Check out SonicScoop’s coverage of the Never Can Say Goodbye.

The discussion will take place from 6:00PM to 8:30PM, followed by a reception from 8:30PM to 10:00PM. Request an invite here: http://smwsoundctrl.eventbrite.com. Attendees are encouraged to arrive early, as space is limited.

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